The project is a men's custom shop located in Oriental Water City, Zhongshan District, Dalian. It is the third shop of KEYMEN. The client hopes it will be a “younger” custom shop.
Dalian is a city surrounded by the sea on three sides. The project is located in the Oriental Water City on the seashore. With a younger orientation, we take the word "waving" as the concept of space design. It should be a collection of "Youth Of Rising Waves", "Uninhibited Attitude Of Life" and "The Waves On The Seashore". Waving Space, whoever "waving" comes.
We first divide the space into two parts: the front hall and the comprehensive space. The front hall space is mainly for display, and there are not too many functions for people to stay, so we will first leave it empty up and mainly display the concept of space. We use the "waving" shape gradually changing paint steel plate as the background of clothing product and the partition connecting with the space behind. We hope it can show the winding, contrast and proportionate relationship between "waving" and space. The lower part of the steel plate directly sets off the clothing products, so we make it light color, which can more highlight the products. The ground mosaic and light belt are also "waving". We hope that they can echo and reinforce each other with the steel plate, so that the "waving" can “move”.
The Art Corridor connects the front hall and staircase area, men's custom area and women's custom area. The second floor includes the talking area and the revision room. We put more storage space near the stair space to make it convenient, at the same time, we also hope that there are more interesting points everywhere. So we made a round bend at the beginning of the stair handrail. On the one hand, this is the extension of "waving". On the other hand, we hope that it can make the square staircase a little bit more gentle.
Men's customization is the main part of KEYMEN, so we use the larger space as men's custom area. We've tried to show more customized details more intuitively, so that people can see the customized details at a glance in the room. We also specially designed some display cabinets for detail display. We hope they are more transparent, lighter and more highlighting the products.